OTC medicine advertising is dumb. I recently had occasion to purchase a bottle of Tylenol. All I want is some acetaminophen, allocated into proper doses, and covered with a little bit of coating so that it doesn't get murdered by my digestive system before some of it can be absorbed. Between brand names and generics, the grocery store literally had about 20 riffs on this simple theme. Every single superficial change you can make to this drug has been done, and then put in brightly colored letters on the box.
Guess what? "Extra strength" just means you take one capsule instead of two. "New formula" means that they added some orange food coloring to your NyQuil. "Dual action" doesn't mean anything outside the 'Not-Quite-Perfect' Glock Outlet Store.
So anyway, I went with the one that has two colors. Why would I pick plain white? If it works, it's probably good enough to paint with food coloring.
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